The most important factors during optimization

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On-page content optimization These are so-called on-metadata, . metadata-based optimization solutions. App Title The name of the app is one of . In practice, it has the same role as the title tag in SEO. In the name of the app, it is worth including the brand and the selected keyword at the same time. eg: iParadaox – Alarm Control System App Description The app description helps a user to decide briefly, concisely and quickly whether the given app is useful for him or her. It is precisely for this reason that it is worth guiding potential users so that they can make a good decision.





That is why the descriptions should be divided into Industry Email List two parts. Just as it is true for blog posts and websites or even for newspapers. Above the fold ATF and below the fold BTF parts. The ATF is the - sentences that are immediately visible when we look at an app description, while the sentences belonging to the BTF section are only for further reading More or Read More. That's why it's worth including the most important elements about the app in the first two sentences. Practically, the app's - sentence pitch. All other features and innovations should be placed in the BTF section.









The app description ATF and BTF should not be significantly longer than - sentences. Be divided, broken. Include keywords and their combinations, preferably as early as possible in the text. Recently, I stumbled upon the mobile app of a Hungarian startup, CryptTalk . For example, they solved the app description nicely, the first two lines reveal exactly what the app can do. There are plenty of bad examples to be found. I recently analyzed the TV Rising Star application and was greeted with the following view. This is a particularly poorly executed app description. Good Bad ATF App keywords Keywords Previously, bytes were available for entering keywords, now characters.